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Some 50 italian travel agents attended on a mid-november sunday a convention held in Chiantishire by Southafrican tourism. The “Imbizo day” provided 19 three-minutes speeches, assigned to Sa tour operators, hotel chains, air companies. Afterwards, the audience got a face-to-face quarter of hour with anyone of them so to get in touch and, maybe, open new business relationships.  Imbizo day took place in Castelmonastero, a glamorous relais opened less than ten years ago in one of the most famous countryside of Italy, also famous for Gordon Ramsay’s touch on restaurant proposals.

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At hosts’ eyes, Southafrica looked like a very powerful destination: asked about their previous relations with the nation, only a few of attending travel agents confirmed to have travelled before in SA, but most of all said they’re feeling like going there, as soon as possible.